Jeanerica is a premium denim house offering seasonless products in the most sustainable way, marrying specialized industrial with small-scale local production. To extend the fashion life cycle even more, Jeanerica decided to launch an archive shop for previous collections with the motto, “some pieces just need a little extra time and care to find their owner”. Several was given the task of creating a logo, an icon, and the UX/UI for the site based on the existing brand guidelines.