Cervera
Cervera’s B2B department wanted to launch a gift shop for companies to be able to give their employees the possibility to choose a Christmas gift on their own. We designed the user flow and a clear overview of it, the UX/UI, a clickable, responsive prototype, and sales material.
Ordering to Swedish doorsteps can be associated with delays and frustration. We wanted to ensure that our user experience wouldn't add to that. We user-tested our different solutions and designs and went with the one that was the most convenient for the customer in terms of experienced reward and investment.
Sure, Cervera is a well-known brand with an established identity. Still, we wanted the giftshop to feel a bit more exclusive than their regular visual expression, so we put on our designer caps and created a modified (and more elegant) style guide for Cervera Giftshop.
![A mobile with the Cervera Giftcard intro screen](https://cdn.prod.website-files.com/640ee4d8e32c18763fe74574/64a69aecc5dfbf953e67e100_cervera3.jpg)
![Four images in a collage with the gift card website](https://cdn.prod.website-files.com/640ee4d8e32c18763fe74574/64a69aec6cb644441b1cb529_Cervera_case2.jpg)
![Mockup of three images on three phone screens](https://cdn.prod.website-files.com/640ee4d8e32c18763fe74574/64a69aecc26cfc8d2c2cc26a_Mockup2.jpg)
![Phone mockup of the feed with marble background](https://cdn.prod.website-files.com/640ee4d8e32c18763fe74574/64a69aec8508ed5a8b8fe43f_Cervera.jpg)