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Stora Coop opened the doors to their new food market Port 73, in September 2022. They needed help conceptualizing and communicating the new store to draw attention to and make the opening event as grand as possible.

We wanted to provide Coop Port 73 with a unique market positioning and draw attention to the opening. We did this by telling the narrative of a new grocery store focused on a wide range of fresh produce and delicacies. We created graphic design, copywriting, and illustrations for digital advertisements and various prints. We also made motion graphics with sound design to further build the hype around the new store.

Carried out in collaboration with our friends at 41all.